Review of Mădălina Moraru, Mit și publicitate (Myth and advertising) (Bucharest: Nemira, 2009).

In the context in which the majority of Romanians are orthodox and the level of trust in Church is very high, this paper aims to analyze the level of political interference into religious life. The article focuses on particular aspects of political communication, namely the use of religious symbols and religious events in electoral campaigns. The main hypothesis of the research refers to the supposition that during the electoral years, the visibility of politicians presented by newspapers as attending religious events (...) is higher than in the rest of the time. Moreover, the paper aims to analyze if there is an overlapping between the years in which politicians are presented to attend more religious services and the years in which people have higher trust in Church. (shrink)

In the last decades, scientific developments are largely discussed and debated mainly at the media level. Based on the agenda setting model, the importance of a certain theme is given by the frequency of its appearances in mass-media. Within this context, this paper focuses on the issue of stem cells and its media coverage in Romania. Using content analysis of the most read national newspapers, the research aims to emphasize two relevant aspects: the stem cells issue is only partly visible (...) in the written media and the debate between ethics and science is rather non-existent. (shrink)